Data-Led Performance & Longevity

The scoreboard never stopped.
You stopped checking it.

Your body changed — hormones, insulin sensitivity, recovery — and nobody told you the rules changed with it. That's not a willpower problem. It's a data problem. Back2Strong starts with your own bloodwork and biology, read by a doctor, then builds the plan around exactly what's happening in your body today.

Start the Conversation → See how it works

Polaris HealthOfficial clinical blood testing partner. Results read by a registered doctor.

MuhdoDNA & biological age array, included as standard — epigenetic science, not a novelty test.

Built by an ex-proCoached by someone who's actually lived the drift, not a 24-year-old with a certificate.

DNA & Epigenetic Array — Muhdo

Full Performance Blood Panel — Polaris Health

Two Steps. One System.

Start free. Go deeper when you're ready.

The Reset gets you back in the room — free, 28 days, no catch. When you're ready to know exactly what's happening in your body, the Performance Blueprint is the programme.

The Reset

Free Guide · 28 Days · Start Here

A re-entry protocol for men who've lost trust in their bodies and need to rebuild it before they push anything. Day-by-day. Submaximal on purpose. Three sessions a week.

No spam. Just the Guide.

The Performance Blueprint

90 Days · Bloods & DNA Included · The Programme

Full clinical bloodwork and DNA analysis first, then a bespoke training, nutrition, sleep and recovery plan built around exactly what's happening in your body — not a guess.

See What's Included →

The Repositioning

This isn't an add-on. It's who we are now.

Before

"A coach who gives you a training and nutrition plan."

Now

"A data-led provider who tells you what's actually happening in your body — then builds your training, nutrition, sleep and recovery around it."

The Starting Point

Every plan starts with your bloods. Not a questionnaire.

Most training plans start with a guess about how you feel. Yours starts with a full clinical blood panel from Polaris Health, plus a DNA and biological age array from Muhdo — both included as standard. Nothing gets built until we know what's actually going on.

Insight

Spot the patterns your body is showing today — hormones, metabolic health, inflammation, recovery capacity — often years before you'd feel them yourself.

Direction

Track how the numbers move over your programme. We act on the trend, not the single dot — which is why the longer tracks matter more than the first test alone.

Action

Every marker is paired with what it means and what we do about it — read by a doctor first, then built into your training, nutrition, sleep and recovery plan by me.

Official Partners

Clinical-grade data. Not a wellness gimmick.

We don't run our own lab and we don't pretend to. Every result comes from accredited partners built for exactly this — and every one of them is reviewed by a registered doctor before it reaches your plan.

Verified clinical partner Registered doctor review

Polaris Health

"Guiding your way to wellness." Clinical-grade blood testing, ordered from home or the office, results explained in plain English — not a lab report you need a medical degree to read.

Full Performance panel: hormonal, metabolic, cardiovascular, nutritional, full blood count
Testosterone, Free Testosterone & SHBG, Cortisol, HbA1c, hs-CRP, PSA and more
Every result reviewed by a registered doctor before your debrief

★ Official DNA Partner

Muhdo

Included as standard on every Blueprint — the epigenetic and DNA array that goes deeper than a single blood draw, covering your biological age and how your lifestyle and training are actually affecting your genes over time.

Biological age via epigenetic science, not a birthday-based guess
Genetic insight across key health and performance areas
Used to fine-tune, not replace, your bloodwork-led plan

The Process

Five steps. No app to figure out. No form to fill in alone.

This is a service, not a subscription you self-serve through. Every step is done for you, or done with you.

A phlebotomist comes to you

Home or workplace, at a time that suits you. No clinic waiting room, no admin, no taking half a day off to sit in traffic for a blood draw.

Your full panel is run — bloods and DNA, both included

The Polaris Performance panel covers hormonal, metabolic, cardiovascular, nutritional and inflammatory markers. The Muhdo DNA and biological age array runs alongside it as standard — no add-on, no separate decision.

A registered doctor briefs you on the results

Not a PDF dropped in your inbox. A proper, plain-English conversation about what's actually going on — what's in range, what's worth watching, and what needs attention.

I build your training and nutrition plan around it

Only now does the programme get built — bespoke, from your data and your life, not a template with your name pasted on top. This is where most programmes start. It's where yours actually gets interesting.

We optimise sleep and recovery alongside it

Training and nutrition without recovery is half a plan. Sleep quality, stress load and recovery capacity get tracked and worked on throughout — because half the men who "can't recover like they used to" have never actually measured why.

Who This Is Built For

This isn't a six-week shred. It was never built for the gym-selfie crowd.

Be honest with yourself before you get in touch — this is deliberately not for everyone, and that's the point.

This Is For You If

You were properly fit once — an athlete, a sportsman, someone who competed — and something in you knows you've drifted from that.
You're ready to invest properly in your own health without deliberating for a month.
You want to know what's actually happening in your body, not just how you feel on a given Tuesday.
You're past the six-pack. You want to still be strong, sharp and capable at 55, 65, 75.
You'll take a doctor's brief and a bespoke plan seriously — not skim it and go back to guessing.

This Isn't For You If

You want a six-week transformation and a before/after photo.
You're chasing aesthetics over how you actually function.
You want an app and a template, not a person and a plan built on your own data.
You're looking for the cheapest option in the category.
You want hype, urgency and a countdown timer to make the decision for you.

"I've been the athlete who thought his body would always just show up. Then it didn't. This programme is what I wish someone had put in front of me during the drift — not another training plan, but the data that explains why the old approach had stopped working."

Built In, Not Bolted On

The STRONG system.

The mindset work that runs underneath everything else. Not motivation. Not affirmations. Six patterns that dismantle what keeps men stuck — one at a time, ten minutes a day, woven into every Blueprint from day one.

Self-Confrontation

The patterns you've been avoiding looking at. Named, faced, made workable.

Truth Mapping

The story you tell yourself versus what's actually happening. Where they diverge is where the work is.

Reflective Evolution

How you change without forcing it. Watching what works, repeating it, letting the rest fall away.

Ownership Routines

What you do without negotiating with yourself. The non-thinking part of being capable.

Non-Negotiables

The handful of standards everything gets built on. Drawn deliberately. Held when life pushes back.

Growth Loops

How small consistent actions compound into a different man. Not motivation. Mechanics.

Proof, Not Promises

Real results. No hype, no staging.

Barry had a stroke four years ago. He's living with AFib and an arthritic knee. Every generic plan would have told him to be careful and sent him on his way. Instead, the programme got built around his actual history — his knee, his heart, his real deadline — not adapted from a template he had to force himself into.

2022Stroke

AFib+ arthritic knee

5 wksinto the programme

−7kgand still moving

"Five weeks into working with Nick and I'm nearly 7kg down. He built the programme around my knee and my history from day one, not a generic plan I had to force myself into. It's the first time in a long time something's actually worked, and worked safely. Still a way to go before September, but for the first time I feel like I'm actually going to get there."

— Barry, five weeks in

Under The Bonnet

A few of the numbers that actually matter past 40.

Not the full panel — just the markers most men have simply never had checked.

Hormonal

Testosterone & Free T

Drives energy, muscle and drive — falls a little more every year past 40, trained or not. Free T is the figure that actually matters, not the total.

Metabolic

HbA1c

Your average blood sugar over roughly three months. The clearest early-warning sign of metabolic drift — years before weight or energy shift.

Recovery

hs-CRP

Silent inflammation. Chronically elevated, it explains why some weeks nothing sticks — no amount of training out-works that on its own.

Screening

PSA

Prostate health — one of the most overlooked checks men over 40 have simply never had run. Included as standard, not an upsell.

Who's Actually Behind This

Not a certificate. A lived drift.

Nick — playing professionally, before the drift.

Nick — Founder

Ex-pro rugby — Wasps in England, then Montauban in France's Top 14. Fifteen years of getting hit for a living. I know what it is to have a body that simply showed up — and then to watch that stop, quietly, under work, family and life stress most men recognise but don't talk about.

Back2Strong isn't built from a certification. It's built from three back surgeries, eight days in hospital not knowing if I'd walk normally again, and six years of drift that saw me gain two stone and lose the bottom of my squat. I had to rebuild from a place most men reading this haven't been to. Every man I work with gets that same starting point: the truth about what's happening in his body, not a guess dressed up as a plan.

No fake urgency. No discounting. No pretending this is for everyone. Just a straight, data-led route back to strong — for men serious enough about themselves to want the real picture first.

— Nick

The Investment

One programme. Built on your bloods, not a guess.

This isn't a menu of packages. It's one clear 90-day programme, built the same way for every man: full clinical bloodwork first, then a plan around what's actually happening in your body — not a questionnaire. Hormones, insulin sensitivity, recovery markers — the things that matter far more at 40+ than they did at 25.

The Performance Blueprint · 90 Days

Start with the data. Then build the plan.

Full blood panel & DNA array included as standard — no upsells, no menu.

Full Polaris Performance blood panel
Muhdo DNA & biological age array
Phlebotomist to your home or workplace
Doctor-led results debrief
Bespoke 90-day training & nutrition plan
Sleep & recovery optimisation built in
Weekly 1:1 coaching throughout

Start the Conversation

Your investment is confirmed on the call, once we know exactly what you need. What doesn't change: bloodwork and DNA are never an add-on — they're in from day one, every time.

Before You Reach Out

The honest answers, up front.

Why isn't the price on the page?

Because this isn't something you buy off a shelf — it's a diagnostic-led programme, and what's right for you depends on where you're actually starting from. We confirm the number on your call, once we know what you need. If you're only comparing it to a PT's day rate, this isn't the right offer for you — and that's fine.

Is the DNA test extra, on top of the bloods?

No. Every Performance Blueprint includes the full Polaris blood panel and the Muhdo DNA and biological age array as standard — not an upsell, not an optional extra. You get the full picture from day one, whatever track you're on.

What if my results come back "fine"?

Then that's genuinely useful information — you've bought certainty instead of assuming. Most men who go through this find at least one marker worth watching that nobody had ever flagged. Either way, the plan gets built from what's real, not what you feared or hoped.

Is this medical treatment?

No. This is data-led coaching, not a clinical diagnosis or treatment pathway. Every result is reviewed by a registered doctor and, where something needs proper medical attention, you'll be told plainly and pointed toward the right care.

The scoreboard never stopped.You stopped checking it.